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Why We Need Phone Number?

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Why We Need The National ID Number?

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Our Motto

Our eyes are our windows on the world. That’s why at MAGRABi we don’t just care for your eyes – we delight and empower them. We’re well-known for our medical expertise and our state-of-the-art eye care. No one else delivers 90 years of experience in such an inspiring and innovative retail environment. At MAGRABi, we aim to be inspirational optical experts within our stores where eye care is both a science and an art.

Empowering community members with their rights to eye health, we have also long been advocates of women’s empowerment and women hold many key positions within the top levels of our management. We’re not simply making on-trend statements, we’ve been doing things this way since 1927 because we’ve always known it is right.

As a brand, we believe in self-expression, gender equality, creativity, in dreaming big, breaking the norms and in having a vision
— Cherine MagrabiCommunications & Creative Director
#EMPOWER YOUR VISION

MAGRABi’s #EmpowerYourVision campaign focuses on women’s empowerment.

We put together a team led entirely by Middle Eastern women including the producer, director and photographer, and worked with five of the region’s leading style influencers - Fatima AlMomen, Ascia, Tamara Gabbani, Mariam Yeya and Nour Arida - to deliver a powerful social and cultural message for change.

It’s a campaign and a message that lay deep within our corporate ethos. We’ve long been advocates of equal pay policies, and women hold many key positions within the top levels of management. We’re not simply making on-trend statements, we’ve been doing things this way since 1927 because we’ve always known it is right.

I strongly believe that women can be graceful yet strong, poised yet fearless
— Cherine MagrabiCommunications & Creative Director

To highlight our belief, MAGRABI’s #EmpowerYourVision campaign focuses on women’s empowerment, and its accompanying video showcases MAGRABI’s contemporary styles through chic and edgy visuals, and features five of the region’s leading style influencers sharing stories of their struggles on the road to success. Each tells a tale of resilience, and each embodies their own unique expression of empowerment.

Our message is not one merely of ‘liberation’, but rather of personal celebration and of encouragement in facing the unknown whilst accomplishing your ambitions, and by staying true to your own ‘vision’.